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Marketing 4.0. Moving from Traditional to Digital
The Art of Digital Marketing. The Definitive Guide to Creating Strategic, Targeted, and Measurable Online Campaigns
The New Rules of Marketing and PR. How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly
Marketing Insights from A to Z. 80 Concepts Every Manager Needs to Know
Resonate. Present Visual Stories that Transform Audiences
Customer-Centric Marketing. Build Relationships, Create Advocates, and Influence Your Customers
Marketing 3.0. From Products to Customers to the Human Spirit
The New Relationship Marketing. How to Build a Large, Loyal, Profitable Network Using the Social Web
Scenarios in Marketing
...And the Clients Went Wild!
Brand Stretch
Inbound Content
Pricing on Purpose
Agency Account Handling
Conversations with Marketing Masters
How to Make Brilliant Stuff That People Love ... and Make Big Money Out of It
Passion Branding
The Marketing of Technology Intensive Products and Services
The Art and Science of Interpreting Market Research Evidence
New Consumer Marketing
Welcome to the Creative Age
Brand Innovation Manifesto
Logos and No Gos
Value-based Marketing