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Gleichgültig wie und wo wir auftreten: Wir wirken immer. Das verheißungsvolle Wort «Wirkung» meint eigentlich zweierlei: einmal die persönliche Ausstrahlung, die jeder von uns besitzt, zum anderen die Fähigkeit, andere in Bewegung zu setzen, zu begeistern, zu motivieren.

Selbst Führungskräfte unterschätzen häufig die Wichtigkeit der persönlichen Wirkung. Dabei ist sie oft entscheidend für Erfolg oder Misserfolg. Damit Sie in jeder Situation einen positiven Einfluss ausüben, trainieren wir darauf:

Ihr Bewusstsein für die eigene Wirkung zu schärfen;

Ihre persönliche Ausstrahlung zu erkennen und weiter zu verbessern;

Ihre Stärken auszubauen und voll zur Geltung zu bringen.

Diese drei «Lernziele» werden Sie mit Sicherheit erreichen, wenn Sie sich gewissenhaft durch die Kapitel durcharbeiten und diese nicht nur lesen. Lesen Sie ein Kapitel ruhig zweimal, wenn Sie das Gefühl haben, nicht alle Aussagen und die goldenen Regeln verinnerlicht zu haben. Nicht das schnelle Durcharbeiten dieses Kurses ist das Ziel, sondern bewusst zu wirken.

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