Zrób to inaczej niż inni

Każdy człowiek i każda organizacja mogą wyjaśnić, CO robią. Niektórzy z nas potrafią pokazać, CZYM różnią się od innych. Jednak tylko nieliczni są w stanie jasno wyartykułować, DLACZEGO robią to, co robią. DLACZEGO nie ma nic wspólnego z finansami i zyskami. DLACZEGO jest tym, co inspiruje Ciebie i Twoje otoczenie.

Otwórz tę książkę i odnajdź samą kwintesencję inspiracji. Przewróć kilka stron i poznaj prosty wzór, sposób myślenia, działania i komunikowania się, dzięki któremu przywódcy są w stanie skutecznie zainspirować swoje otoczenie. Wczytaj się w historie Martina Luthera Kinga juniora czy Steve'a Jobsa i przekonaj się, że wszyscy liderzy, którzy kogokolwiek inspirują, myślą, działają i komunikują się z innymi z pominięciem ogólnodostępnych schematów.

Każdy z nas może zdobyć tę umiejętność. Przy odrobinie dyscypliny każdy lider lub organizacja mogą skutecznie oddziaływać na innych. Przeczytaj wszystkie porywające opowieści i naucz się być skutecznym przywódcą. Przyciągnij do siebie ludzi i trwale zmień oblicze biznesu. Poznaj siłę DLACZEGO!

Książka ta jest przeznaczona dla tych, którzy chcą inspirować innych i tych, którzy szukają kogoś, kto by ich zainspirował.

"Zaczynaj od DLACZEGO jest jedną z najważniejszych i najużyteczniejszych książek, jakie przeczytałem w ostatnich latach. Prosto i przekonująco pokazuje nam, na czym polega prawdziwe przywództwo".

William Ury, współautor książki Getting to Yes

"Książka Zaczynaj od DLACZEGO rozpaliła płomień w moim sercu. Potrafi zaprowadzić człowieka na takie wyżyny doskonałości, o jakich nawet nie marzył".

generał Chuck Horner, dowódca sił powietrznych biorących udział w operacji Pustynna Burza

"Każdy przytoczony przykład zmusza do spojrzenia na świat z zupełnie innej perspektywy. Perspektywy, w której jest sama prawda".

Mokhtar Lamani, były ambasador, wysłannik specjalny do Iraku

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